How does an advertiser create a blacklist of apps and sites where their ads will never serve?

✅  The correct answer is:

Create a channel of URLs and apps, and set it as a blacklist for that advertiser.

Question:

How does an advertiser create a blacklist of apps and sites where their ads will never serve?

Solution:

  • Create a list of negative keywords, and set it as a blacklist for that advertiser.
  • Create a channel of URLs and apps, and set it as a blacklist for that advertiser.
  • Create a spreadsheet of URLs and apps, and share it with your account manager.
  • Enable the API for blacklisted channels, and submit through a structured data file.