What’s the best way to optimize for creatives with high click rates?

✅  The correct answer is:

Move them to their own line items and bid higher for them.

Question:

What’s the best way to optimize for creatives with high click rates?

Solution:

  • Bid higher for their entire insertion order.
  • Update their visuals and messaging to make them even more compelling.
  • Add them to a blacklist so you can exclude them from bidding.
  • Move them to their own line items and bid higher for them.