Best practices for using automated bid strategies include the following: (Select 2)

✅  The correct answer is:

  • Use maximum and minimum CPC limits or bid estimates
  • Monitor performance at least once per week

Question:

Best practices for using automated bid strategies include the following: (Select 2)

Solution:

  • Use maximum and minimum CPC limits or bid estimates
  • Set up a bid strategy and forget about it
  • Use all bidding strategies all of the time
  • Monitor performance at least once per week