Unified Device Targeting combines PCs, laptops, mobile devices and tablets into one category. How do you optimize your bid for tablets?

✅  The correct answer is:

Increase tablet bid

Question:

Unified Device Targeting combines PCs, laptops, mobile devices and tablets into one category. How do you optimize your bid for tablets?

Solution:

  • Increase the bid for all devices
  • Increase tablet bid
  • Decrease PC/laptop bid
  • It’s not possible to optimize bids for tablets