✅ The correct answer is:
- The channel represents an opportunity to gain market share with limited resistance.
Question:
If you see an Established Player has neglected Facebook and Instagram as a channel, what does that teach you?
Solution:
- The channel must not be worth much since an existing giant isn’t bothering with it.
- The channel must be overly complicated and will require a lot of time and monetary investment to do well.
- The channel represents an opportunity to gain market share with limited resistance.