✅ The correct answer is:
It will help the ad stand out and encourage people to click it
Which of the following will be achieved by including an offer in a Search Engine Marketing (SEM) ad?
- It will help the ad stand out and encourage people to click it
- It will guarantee the ad appears at the top of the search results
- It will increase the amount of users across your entire website
- It can increase the quality score of your ad