Which of the following statements is true when describing how retargeting ads work?

✅  The correct answer is:

Once a user visits your site, the code drops an anonymous browser cookie

Question:

Which of the following statements is true when describing how retargeting ads work?

Solution:

  • Retargeting ads are visible to people who haven’t been on your website yet
  • Once a user visits your site, the code drops an anonymous browser cookie
  • Once your customer purchases, you can not turn off the retargeting ad
  • Retargeting will always drive customers to your site