Negative keywords can help advertisers refine the targeting of their ads by:

✅  The correct answer is:

reducing the number of irrelevant clicks

Question:

Negative keywords can help advertisers refine the targeting of their ads by:

Solution:

  • increasing the number of relevant Display Network placements
  • reducing their campaign’s daily budget recommendations
  • reducing the number of irrelevant clicks
  • raising the average position of their ads