What data cannot be evaluated with a Standard or General performance report?

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✅  The correct answer is:

The match ratio of third- and first-party audience segments

Question:

What data cannot be evaluated with a Standard or General performance report?

Solution:

  • Clicks and conversions for individual creatives
  • Impressions and eCPM by website
  • Viewability metrics across each IO and line item
  • The match ratio of third- and first-party audience segments