What kind of data would be used to target ads to people who have recently searched for information about soccer matches?

✅  The correct answer is:

First- or third-party data segments

Question:

What kind of data would be used to target ads to people who have recently searched for information about soccer matches?

Solution:

  • Dynamic targeting keys
  • User profile data
  • First- or third-party data segments
  • DCM IDs