✅ The correct answer is:
Impressions provide data signals about their viewers and the moment they’re looking
Question:
How do DoubleClick impressions capture information about the viewers advertisers wants to reach?
Solution:
- DoubleClick’s advanced algorithm predicts where and when the right customers will be looking
- Impressions provide data signals about their viewers and the moment they’re looking
- The impressions determine this and update DoubleClick with the result
- Advertisers provide the impression ID numbers