What is one common cause of low click-through rates?

✅  The correct answer is:

The email is trying to do too many things.

Question:

What is one common cause of low click-through rates?

Solution:

  • The email is trying to do too many things.
  • The email doesn’t have a CTA.
  • The email doesn’t have a link to a web-page version.
  • The email wasn’t sent to enough people.