An eCommerce app received 500 installs, resulting in $1,000 in revenue. What tCPI should they use to start a new Google App campaign for installs?

✅  The correct answer is:

  • 2

Question:

An eCommerce app received 500 installs, resulting in $1,000 in revenue. What tCPI should they use to start a new Google App campaign for installs?

Solution:

  • 0.5
  • 20
  • 500
  • 2