How do humans and machines work as an effective team when running Google App campaigns?

✅  The correct answer is:

  • Humans and machines have complementary skill sets.

Question:

How do humans and machines work as an effective team when running Google App campaigns?

Solution:

  • Machines can provide very detailed reporting, while humans handle the majority of optimization tasks.
  • Humans can monitor reports exclusively, while letting machine learning handle everything else.
  • Humans and machines have complementary skill sets.
  • Humans can verify creative assets made by machines, saving time in the process.