Machine learning is being incorporated into many marketing activities, but recent research finds that certain activities are harder to automate. What remains a challenge for machine learning?

✅  The correct answer is:

  • Decision making

Question:

Machine learning is being incorporated into many marketing activities, but recent research finds that certain activities are harder to automate. What remains a challenge for machine learning?

Solution:

  • Reporting
  • Optimization
  • Decision making
  • Budget setting