Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? (Choose two.) Select All Correct Responses

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✅  The correct answer is:

  • App and Web properties in Google Analytics
  • Deep linking

Question:

Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? (Choose two.) Select All Correct Responses

Solution:

  • App and Web properties in Google Analytics
  • Google Ads SDK platforms report
  • Deep linking
  • Cross-platform report in Google Analytics