Rose has run her Google App campaign for a long time, and she wants to identify users who are most valuable to her business. What two actions should Rose take to discover her most valuable users? (Choose two.) Select All Correct Responses

✅  The correct answer is:

  • Assign specific values to different in-app events.
  • Use longer lookback windows when analyzing data.

Question:

Rose has run her Google App campaign for a long time, and she wants to identify users who are most valuable to her business. What two actions should Rose take to discover her most valuable users? (Choose two.) Select All Correct Responses

Solution:

  • Analyze a cross section of reviews left on her app store listing.
  • Create a detailed survey to send to her most active users.
  • Assign specific values to different in-app events.
  • Use longer lookback windows when analyzing data.