✅ The correct answer is:
- A daily budget should be at least 50 times the tCPI.
- A daily budget should be at least 10 times the tCPA.
Question:
Vivian’s been put in charge of a few clients interested in running Google App campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two statements are correct when it comes to setting daily budgets within App campaigns? (Choose two.) Select All Correct Responses
Solution:
- A daily budget should be at least 50 times the tCPI.
- A daily budget should be at least 5 times the tCPA.
- A daily budget should be at least 10 times the tCPA.
- A daily budget should be at least 25 times the tCPI.