Millie is managing a Google Ads campaign for a new client who’s tracking all important actions post-click and values each of their conversion actions equally. What type of automated bidding strategy would be ideal for this client?

✅  The correct answer is:

  • Conversion-focused bidding

Question:

Millie is managing a Google Ads campaign for a new client who’s tracking all important actions post-click and values each of their conversion actions equally. What type of automated bidding strategy would be ideal for this client?

Solution:

  • Conversion-focused bidding
  • Awareness-based bidding
  • Consideration-focused bidding
  • Revenue-focused bidding