A running shoe company wants to reach “avid marathon runners” instead of just “sports fans”. Which targeting method should this advertiser use?

✅  The correct answer is:

Custom affinity audiences

Question:

A running shoe company wants to reach “avid marathon runners” instead of just “sports fans”. Which targeting method should this advertiser use?

Solution:

  • Affinity audiences
  • Custom affinity audiences
  • Managed Placements
  • Demographic targeting