Which bidding strategy should use you if you want to increase revenue from your ad spend?

✅  The correct answer is:

Target return on ads spend (ROAS)

Question:

Which bidding strategy should use you if you want to increase revenue from your ad spend?

Solution:

  • Maximize clicks
  • Enhanced cost-per-click (ECPC)
  • Target return on ads spend (ROAS)
  • Target cost-per-action (CPA)