Which two statements are true about how you can use targeting options to optimize a Google Ads campaign? (Choose two.)

✅  The correct answer is:

Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones.
Location targeting allows your ads to be served only in the specific geographic locations you choose.

Question:

Which two statements are true about how you can use targeting options to optimize a Google Ads campaign? (Choose two.)

Solution:

  • Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones.
  • Occupancy targeting allows advertisers to serve ads to households with a specific number of occupants.
  • Employment targeting allows you to serve your ads only to those people who work in a specified field.
  • Location targeting allows your ads to be served only in the specific geographic locations you choose.