Which of the following is true about apps?

✅  The correct answer is:

Apps are more geared towards retention, loyalty, and engagement

Question:

Which of the following is true about apps?

Solution:

  • Apps are more geared towards retention, loyalty, and engagement
  • Apps and mobile optimized sites are the same thing
  • Apps are more geared towards acquisition purposes
  • Once a user downloads an app, they are likely to return and engage with it