✅ The correct answer is:
Increase the target CPA bid
Question:
An advertiser implements target cost-per-acquisition (CPA) bidding and notices that the campaigns are receiving fewer conversions. What could help increase the number of conversions?
Solution:
- Try a different automated bid strategy
- Set the campaign budget to a 30-day cycle
- Specify the bid amount for each individual campaign
- Increase the target CPA bid