✅ The correct answer is:
The edited ad is less relevant to the keywords in the ad group
An advertiser makes edits to an ad and notices that its position is lower than that of the previous version. What’s the most likely cause?
- The edited ad has a lower conversion rate
- The advertiser’s budget has been depleted
- The advertiser’s landing page is down for maintenance
- The edited ad is less relevant to the keywords in the ad group