✅ The correct answer is:
Target outranking share
Jonathan, who has a Bay Area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like “sailing excursions on San Francisco Bay.” Which automated bid strategy could help him attain the top position?
- Enhanced cost-per-click (ECPC)
- Maximize clicks
- Target outranking share
- Target return on ad spend (ROAS)