Which is the best tip for optimizing a TrueView video for viewer engagement?

✅  The correct answer is:

Look at engagement rate for targeting and focus on the methods with the highest view through rate

Question:

Which is the best tip for optimizing a TrueView video for viewer engagement?

Solution:

  • Increase each target group’s bid by 100%
  • Run both an in-stream and a video discovery version of the ad
  • Look at engagement rate for targeting and focus on the methods with the highest view through rate
  • Add exclusions to the campaign