Bob is seeing low traffic for one of his product groups and daily spend is low. What could he do to help increase impressions and traffic?

✅  The correct answer is:

Increase bids on products groups

Question:

Bob is seeing low traffic for one of his product groups and daily spend is low. What could he do to help increase impressions and traffic?

Solution:

  • Increase bids on products groups
  • Remove any bid modifiers
  • Add negative keywords to the product group
  • Increase the campaign’s daily budget