Julia owns a used video game store. She’s been using Google Shopping ads for a few months. Which two forms of data are easily available for Julia to continue optimizing the performance of her campaigns? (Select two.)

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✅  The correct answer is:

  • The average age of consumers viewing each specific product
  • The number of clicks for each specific product

Question:

Julia owns a used video game store. She’s been using Google Shopping ads for a few months. Which two forms of data are easily available for Julia to continue optimizing the performance of her campaigns? (Select two.)

Solution:

  • Benchmark data for comparisons across the competitive landscape
  • The average age of consumers viewing each specific product
  • Expected revenue for campaigns at various costs
  • The number of clicks for each specific product