Which should David do to better understand how the ads for his local bakery have driven store visits and influenced his customers’ buying habits?

✅  The correct answer is:

Set up Google Analytics for his local storefront and access its various customized data

Question:

Which should David do to better understand how the ads for his local bakery have driven store visits and influenced his customers’ buying habits?

Solution:

  • Segment his report by click type and review his local data
  • Set up Google Analytics for his local storefront and access its various customized data
  • Enable dynamic tracking URLs for his campaign and set up tracking templates for his local product group
  • Set up local inventory ads in his Shopping campaign and review his local channel performance