True or false? If you’re just starting out with paid ads and don’t know exactly how your persona will be searching, move from a narrower search to a broad match.

✅  The correct answer is:

  • False

Question:

True or false? If you’re just starting out with paid ads and don’t know exactly how your persona will be searching, move from a narrower search to a broad match.

Solution:

  • True
  • False