What is the definition of a buyer persona?

✅  The correct answer is:

A semi-fictional representation of your ideal customer based on real data and some select educated speculation

Question:

What is the definition of a buyer persona?

Solution:

  • A semi-fictional representation of your ideal customer based on real data and some select educated speculation
  • A lead in your database
  • A true view of your personas
  • A completely fictional representation of your ideal customer based on real data and some select educated speculation