Conversion optimization is _____.

✅  The correct answer is:

the process of testing hypotheses on elements of your site with the ultimate goal of increasing the percentage of visitors who take the desired action

Question:

Conversion optimization is _____.

Solution:

  • investment that produces reliable month-over-month growth
  • focused on attracting customers through relevant and helpful content and adding value at every stage in your customer’s buying journey
  • the process of testing hypotheses on elements of your site with the ultimate goal of increasing the percentage of visitors who take the desired action
  • the technology, processes, and content that empower sales teams to sell efficiently at a higher velocity