Alan wants to see conversion credit equally divided across every click, except for the click that occurred just prior to the user converting. Which attribution model would he use?

✅  The correct answer is:

Assists

Question:

Alan wants to see conversion credit equally divided across every click, except for the click that occurred just prior to the user converting. Which attribution model would he use?

Solution:

  • Time Decay
  • Last click
  • Assists
  • Position based