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All the help for your certification.

  • Google Ads Certifications
    • Google Ads Display Certification
    • Google Ads Video Certification
    • Google Ads Search Certification
    • Google Shopping Certification
    • Google Ads – Measurement Certification
    • Google Ads Apps Assessment Answers
    • Google Ads Fundamentals Certification
  • Google Analytics
    • Advanced Google Analytics
    • Google Analytics 360
    • Google Analytics Individual Qualification
    • Analytics for Power Users
    • Introduction to Data Studio
    • Google Tag Manager Fundamentals
  • Hootsuite
    • Hootsuite Platform
    • Hootsuite Social Marketing
  • SEMrush
    • Competitor Analysis With SEMrush Exam
    • SEMrush Advertising Toolkit
    • SEMrush Affiliate Program Terms
    • SEMrush Content Marketing Toolkit
    • SEMrush for Digital Agencies Certification
    • SEMrush Keyword Research
    • SEMrush On Page and Technical SEO
    • SEMrush PPC Fundamentals
    • SEMrush SEO Toolkit
    • SEMrush Social Media Toolkit
    • Backlink Management Exam
    • Advanced Competitive Research
    • Competitor Analysis With SEMrush Exam
    • Management-Reporting And Collaboration Test
    • Mobile-International- And Local SEO Test
    • Content Marketing Fundamentals
  • HubSpot
    • HubSpot CMS for Developers Certification
    • HubSpot Frictionless Sales Certification
    • HubSpot CMS For Marketers
    • HubSpot Marketing Software Certification
    • HubSpot Digital Marketing Certification
    • HubSpot SEO Certification Certification
    • HubSpot Reporting Certification
    • HubSpot Sales Management Training: Strategies for Developing a Successful Modern Sales Team Certification
    • HubSpot Sales Software Certification
    • HubSpot Service Hub Software Certification
    • Inbound Certification
    • Inbound Marketing Certification
    • Inbound Sales Certification
    • Email Marketing Certification
    • Social Media Certification
    • Content Marketing Certification
    • Sales Enablement Certification
    • Inbound Sales Certification
    • Growth-Driven Design Certification
  • Digital
    • Digital Garage Final Exam
    • Digital Garage Quiz
    • Digital Sales Certification
  • Google Smart
    • Measurement – Smart Assessment
    • Performance – Smart Assessment
    • Platforms – Smart Assessment
    • Video – Smart Assessment
  • Other
    • Bing Accreditation Exam
    • Twitter Video Ad Badge Assessment
    • Yandex
      • Yandex Direct
      • Yandex Metrica
    • Jamboards
      • Deploying Jamboards Assessment
      • Selling Jamboards Assessment
    • Klipfolio
      • Klipfolio Expert
      • Klipfolio Partner
    • Amazon
      • Measure Campaigns With Amazon Attribution
      • Amazon Retail for Advertisers
      • Amazon Sponsored Ads Foundations
    • Academy Ads
      • Android
        • Android Enterprise Associate
        • Android Enterprise Professional
      • Google Marketing Platform
        • Campaign Manager Certification
        • Creative Certification
        • Display & Video 360
        • Search Ads 360
      • Google My Business Basics
      • Waze
        • Waze Ads Advanced Assessment
        • Waze Ads Fundamentals Assessment
      • Youtube
        • YouTube Asset Monetization
        • YouTube Channel Growth
        • YouTube Content Ownership
        • YouTube Creative Essentials
        • YouTube Music Assessment
      • Other Certification
        • DoubleClick Billing Basics Assessment
        • DoubleClick Campaign Manager Assessment
        • DoubleClick Search Campaign Management Assessment
        • Doubleclick Studio Assessment
        • Mobile in DoubleClick Bid Manager Basics Assessment
        • Optimize performance in DoubleClick Search Assessment
        • Bid Manager Optimization Assessment
        • Scaled Partner Management Exam
    • Google Educator
      • Google Educator Level 1
      • Google Educator Level 2
    • LinkedIn Skill Quiz
      • Adobe Photoshop Skill Qn Answers

Performance – Smart Assessment

  • What are some broad revenue generators in an app?
  • With UAC, we recommend setting a CPA bid using the average CLV of a customer who completes the ‘Success Action’
  • Match the client’s objective to the DSA solution.
  • Which of the following signal is currently NOT used by our algorithm to set up bids automatically?
  • Match the client goal to the correct ad extension. (Question Type 1)
  • Why should an advertiser consider automated bidding? Select all that apply.
  • Match the appropriate solution to the client’s issue when investgating internal factors in the client’s AdWords account.
  • DSA is fully compatible with target CPA, and it’s a best practice to combine this smart bidding option with DSA.
  • If an advertiser wants to cover generic keywords or seasonal keywords that they normally couldn’t afford with RLSA, what is the best recommendation?
  • How can you improve Quality Score?
  • Match the client goal to the correct ad extension. (Question Type 2)
  • Match each display targeting solution to its targeted audience. (Question Type 2)
  • Why do search ad extensions matter to clients?
  • What are prohibited categories you should avoid pitching RLSA to?
  • What can be customized with audience signals to make the acquisition of website visitors more efficient and ensure that users who are searching are re-acquired before they visit any competitor sites?
  • Match each explanation to its key benefit of using display responsive ads in a remarketing campaign.
  • Which settings should be removed to optimize a remarketing campaign performance?
  • Which of the following is a core benefit of AdWords autobidding?
  • Identify when it is appropriate to use target and bid for targeting in the new AdWords experience.
  • Match each display targeting solution to its targeted audience. (Question Type 1)
  • Indicate one difference on conversion tracking between iOS apps and Android apps.
  • Which of the following allows advertisers to test out new keywords or ad copy that will serve only to specific audience members?
  • Match examples of app activities to the corresponding vertical.
  • Order the four steps used to maximize an advertisers investment in RLSA.
  • Explain what “observations” are in the new AdWords experience.
  • Which part of the search ad is not automatically generated by DSA?
  • What is dynamic remarketing?
  • If an advertiser wants to maximize performance and also has branding guidelines, what would be a good recommendation?
  • What is automatically included in AdWords optimized lists?
  • Which of these customers likely has the highest potential value to bid on when searching for flowers?
  • Why is Target CPA the recommended choice for a remarketing bidding solution?
  • Match each recommended display auto-bidding strategy to its corresponding lead client.
  • Match each of the following statements to its corresponding DSA benefit.
  • Which policies apply when recommending RLSA? Select all that apply.
  • Which of the following targeting options is NOT available in Gmail?
  • How many extension types can show up in any given ad auction?
  • When should a max conversions bidding strategy be pitched?
  • Which option allows advertisers to use their list in an existing campaign by applying a bid adjustment to modify their remarketing list members?
  • If a client wants to add a layer of auction-time optimization to their 3rd-party autobidding system, what autobidding strategy should they use?
  • What is the recommended range of lists to apply to ensure that management and reporting is not overly difficult?
  • Put the following steps in order to show how static display remarketing works.
  • Including a logo in a responsive ad…
  • Identify how UAC uses Machine Learning.
  • How should you pitch your clients on ad formats if they are using image or HTML5 ads today?
  • When calculating customer value, other valuable actions, such as friend referral should not be included.
  • Match the recommended option to tag your advertisers GDN remarketing campaigns to the Google product.
  • What are the three key benefits of RLSA?
  • Since DSA is an automation solution, there’s no need to add audience lists to the campaign.
  • Google users can visit the Ads Preferences Manager to manage ad personalization.
  • RLSA lists should start with all site visitors. Further segments can follow the advertiser’s website structure, which usually groups visitors at various stages in the conversion cycle.
  • Which of these statements are TRUE? Select all that apply.
  • How should an advertiser exercise control over DSA campaigns?
  • Identify which remarketing solution you would use for each scenario.
  • Put the following steps in order to describe how RLSA works.
  • Match the following autobidding strategy to the right client objective.
  • Match each autobidding strategy to the right campaign goal.
  • Sort the following ways to target a client’s website with DSA, from the largest coverage to the most narrow.
  • What is the difference between a “Success Action” and a “Proxy Action”?
  • Which list size metric should be examined to see if a list can be actively used in RLSA?
  • What are the three main factors that determine ad quality?
  • Which attributes describe a good landing page experience? Select all that apply.
  • Which of the following best practices should be followed when applying target CPA to a campaign?
  • Which of the following is not considered a “Smart Bidding” strategy?
  • What is the minimum list size for search required to run RLSA?
  • What are the three universal ad extensions that every marketer should be using to enhance their text ad?
  • What does GDN’s inventory include?
  • Which of the following user trends is NOT a rationale for advertisers to use DSA?
  • Which of the following statements is true?
  • It’s important to wait at least two weeks after implementation before measuring the results of a Smart Bidding campaign.
  • Gmail targeting includes signals from which of the following?
  • Match each of the “Big Three” ad rank recommendations to their definition.

Search Question

Latest Updated

  • What is an example of product merchandising?
  • Imagine your team is reviewing the required work to complete the strategy stage. Upon reviewing, your boss asks, “What is the Jobs to Be Done step?” Which of the following responses would be the best?
  • Before you meet with your new client, your online research showed that she played golf for a local college you also attended. Bringing this up in when you meet would:
  • What is a call-to-action button?
  • What is the purpose of an optimized meta description?
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