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All the help for your certification.

  • Google Ads Certifications
    • Google Ads Display Certification
    • Google Ads Video Certification
    • Google Ads Search Certification
    • Google Shopping Certification
    • Google Ads – Measurement Certification
    • Google Ads Apps Assessment Answers
    • Google Ads Fundamentals Certification
  • Google Analytics
    • Advanced Google Analytics
    • Google Analytics 360
    • Google Analytics Individual Qualification
    • Analytics for Power Users
    • Introduction to Data Studio
    • Google Tag Manager Fundamentals
  • Hootsuite
    • Hootsuite Platform
    • Hootsuite Social Marketing
  • SEMrush
    • Competitor Analysis With SEMrush Exam
    • SEMrush Advertising Toolkit
    • SEMrush Affiliate Program Terms
    • SEMrush Content Marketing Toolkit
    • SEMrush for Digital Agencies Certification
    • SEMrush Keyword Research
    • SEMrush On Page and Technical SEO
    • SEMrush PPC Fundamentals
    • SEMrush SEO Toolkit
    • SEMrush Social Media Toolkit
    • Backlink Management Exam
    • Advanced Competitive Research
    • Competitor Analysis With SEMrush Exam
    • Management-Reporting And Collaboration Test
    • Mobile-International- And Local SEO Test
    • Content Marketing Fundamentals
  • HubSpot
    • HubSpot CMS for Developers Certification
    • HubSpot Frictionless Sales Certification
    • HubSpot CMS For Marketers
    • HubSpot Marketing Software Certification
    • HubSpot Digital Marketing Certification
    • HubSpot SEO Certification Certification
    • HubSpot Reporting Certification
    • HubSpot Sales Management Training: Strategies for Developing a Successful Modern Sales Team Certification
    • HubSpot Sales Software Certification
    • HubSpot Service Hub Software Certification
    • Inbound Certification
    • Inbound Marketing Certification
    • Inbound Sales Certification
    • Email Marketing Certification
    • Social Media Certification
    • Content Marketing Certification
    • Sales Enablement Certification
    • Inbound Sales Certification
    • Growth-Driven Design Certification
  • Digital
    • Digital Garage Final Exam
    • Digital Garage Quiz
    • Digital Sales Certification
  • Google Smart
    • Measurement – Smart Assessment
    • Performance – Smart Assessment
    • Platforms – Smart Assessment
    • Video – Smart Assessment
  • Other
    • Bing Accreditation Exam
    • Twitter Video Ad Badge Assessment
    • Yandex
      • Yandex Direct
      • Yandex Metrica
    • Jamboards
      • Deploying Jamboards Assessment
      • Selling Jamboards Assessment
    • Klipfolio
      • Klipfolio Expert
      • Klipfolio Partner
    • Amazon
      • Measure Campaigns With Amazon Attribution
      • Amazon Retail for Advertisers
      • Amazon Sponsored Ads Foundations
    • Academy Ads
      • Android
        • Android Enterprise Associate
        • Android Enterprise Professional
      • Google Marketing Platform
        • Campaign Manager Certification
        • Creative Certification
        • Display & Video 360
        • Search Ads 360
      • Google My Business Basics
      • Waze
        • Waze Ads Advanced Assessment
        • Waze Ads Fundamentals Assessment
      • Youtube
        • YouTube Asset Monetization
        • YouTube Channel Growth
        • YouTube Content Ownership
        • YouTube Creative Essentials
        • YouTube Music Assessment
      • Other Certification
        • DoubleClick Billing Basics Assessment
        • DoubleClick Campaign Manager Assessment
        • DoubleClick Search Campaign Management Assessment
        • Doubleclick Studio Assessment
        • Mobile in DoubleClick Bid Manager Basics Assessment
        • Optimize performance in DoubleClick Search Assessment
        • Bid Manager Optimization Assessment
        • Scaled Partner Management Exam
    • Google Educator
      • Google Educator Level 1
      • Google Educator Level 2
    • LinkedIn Skill Quiz
      • Adobe Photoshop Skill Qn Answers

Scaled Partner Management Exam

  • The following describes the Ad Manager Marketplace, except _____.
  • From which section of the Reports > Queries tab can you find pre-made queries from Google, relevant to your Mobile inventory?
  • A publisher is looking for ways to increase their revenue. All of the following are appropriate actions to consider, except _____.
  • In order to show ads for your Mobile In-App inventory, what must be implemented into your app?
  • A Preferred Deal is a feature that allows Ad Manager sellers to offer inventory to buyers at a fixed, pre-negotiated price before the inventory is made available to other buyers in the general auction.
  • Which of the following Ad Manager terms describes the process to set up and manage ad campaigns by creating orders, line items, and creatives, and then targeting them?
  • After you create a new line item in a Ad Manager order, a creative set must be added. If the video player you’re using is not integrated with Google’s IMA SDK, which creative set type must be used?
  • Which of the following is NOT an example of a sensitive category found in Protections?
  • Ad Manager program guidelines allow up to _ display ads per page on a desktop website.
  • To run a new campaign through Ad Manager, you will first need to create a(n) _____.
  • When using dynamic allocation, Ad Manager selects the best line item that can serve to the impression by comparing their CPCs (cost-per-click).
  • It’s commonly seen that wider ad sizes outperform their taller counterparts, due to their reader-friendly format.
  • Above-the-fold ads that are placed at the very top of the page have a higher viewability rate than those placed just below the top navigation bar.
  • Violation of the Google Ad Manager Partner Guidelines could lead to the suspension of the publisher’s account.
  • Which Standard Instream ad position might be compared to a commercial, meaning the ad will show at some point between when the feature video starts playing and before it ends?
  • A publisher wants to increase the number of users that become loyal and return to the site regularly. Which of the following would NOT help them achieve this goal?
  • (True or False) A Private Auction is no different from the Open Auction.
  • (True or False) In a Private Auction, you’re able to set minimum CPMs for different buyers.
  • Which ad size performs best when it is placed within an app’s text or other content, usually appearing after the user has scrolled below the fold?
  • Which of following Ad Manager “target window options” will make ads open in new window?
  • Which of the following is correct?
  • For buyers, your Publisher Profile will be associated with all of the following except …
  • A publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? Select all that apply.
  • To use the dynamic allocation feature in Ad Manager, AdSense and/or Ad Manager backfill must be enabled.
  • One of the most important optimizations a publisher can do is to have at least one ad unit above the fold.
  • Which of the following are ‘Mobile Inventory’ report dimensions? (select all that apply)
  • A temporary CPM _____.
  • After 30 days of becoming an Ad Manager NPM partner, ad requests from unclassified domains will not deliver any ads.
  • Which of the following does not comply with the Scaled Partner Management policy?
  • According to this Ad Manager video ad tag, which video ad type is being targeted? https://googleads.g.doubleclick.net/pagead/ads?client=ca-video-pub-652071 0435163184&slotname=8487431944&ad_type=skippablevideo_text_image_fl ash&description_url=http%3A%2F%2Famazingnewssite.com
  • One domain cannot be classified to more than one child publisher.
  • What account capabilities are available with your Mobile In-App inventory? Select all that apply.

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  • Your friend is starting a company and wants to identify the job their product will do for people. What advice would you give them?
  • Which of the following should you do before setting new KPI goals?
  • For video Tweet content, match the questions to the ad component:
  • What is “remarketing” in Google Analytics?
  • What is one way to control ad frequencies across multiple insertion orders?
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