Which three items can a bid strategy consider when optimizing the performance of a bidding portfolio as a whole? (select three)

✅  The correct answer is:

  • Ad groups
  • Keywords / Product Groups
  • Campaigns

Question:

Which three items can a bid strategy consider when optimizing the performance of a bidding portfolio as a whole? (select three)

Solution:

  • Ad groups
  • Keywords / Product Groups
  • Campaigns
  • Agency