Twitter Video Ad Badge Assessment
- Creative matters because _____.
- In-Stream Video Ads are:
- Advertisers should consider First View when they want to: (Select all that apply.)
- Twitter Polls are best used when brands want to ___. (Select two.)
- Clear logo placement can positively impact:
- Video ads on Twitter feel more relevant and less intrusive because:
- Which of the following statements about Promoted Trend Spotlight is correct?
- If your company wants to promote new running shoes with famous athletes, they should choose:
- Match the following sponsorship types to the definitions.
- For video Tweet content, match the questions to the ad component:
- When creating a new In-Stream Video Ad, what does “Brand Safety” inside targeting criteria allow you to do?
- When creating content for First View, you should: (Select all that apply.)
- True or False: The Promoted Trend Spotlight adds a high-impact, full-bleed media Spotlight placement in the Trends section.
- What are the three bid units available when creating a Promoted Video Views campaign?
- What is one of the reasons brands are choosing to go live on Twitter?
- When will people on Twitter typically see a First View campaign in their timeline?
- Match the best practices for good creative to the statements.
- Which of the following are best practices when creating an In-Stream Video Ad? (Select all that apply.)
- Which Live Brand Studio product offers live, real-time analytics in Media Studio?
- What are the three purchasing options for an In-Stream Video Ad?
- Which Live Brand Studio product requires approval from the Twitter Brand Team?
- Which of the following safeguards does Twitter employ to protect brand safety?
- True or False: People on Twitter are watching more than 2 billion videos daily.
- What are the three types of video formats you can choose for your Promoted Video Views campaign?
- Which type of In-Stream Video Ad would you choose for your sponsorship campaign if you wanted to connect with the audience of an awards show happening right now?
- Twitter’s #BlueBrush team can help when ___. (Select three.)
- Match the sponsorship purchase methods to the descriptions.
- What is a Video Website Card?
- What types of events are brands choosing to highlight when going live on Twitter? (Select all that apply.)
- The Promoted Trend Spotlight adds a high-impact, full-bleed media Spotlight placement at the top of the _____.
- Match the following terms to the descriptions.
- True or False: Promoted Trend Description can be changed by advertisers throughout the day.
- In-Stream Video Ads help advertisers to: (Select two.)
- What are the three key factors to maximizing the effectiveness of your video ads on Twitter?
- In-Stream Video Sponsorships can be most effective for brands who: (Select three.)
- What is a Conversational Video Ad?
- Each Promoted Trend is made up of which three components? (Select three.)
- Match the following combined takeover products to their potential impacts.
- True or False: Promoted Trends can be purchased by multiple advertisers per geographic area, per day.
- First View campaigns can only be purchased through _____.
- You may need Twitter’s #Optimization team when ___. (Select three.)
- What can help your audience make a connection within the first few seconds of watching your video?
- True or False: Pre-roll ads are skippable after 6 seconds.
- True or False: You create a First View campaign by starting with the campaign objective.
- Twitter In-Stream Video Ads: (Select two.)
- Which two Twitter video ad formats allow your message to be one of the first things a person sees when they log on? (Select all that apply.)
- What are the locations where you might see a Promoted Video served?
- Which of these statements best describe First View? (Select all that apply.)
- What is the best tool for driving sales that is directly within your control?
- Why should you work with an influencer?
- Which statement about First View and Promoted Trend is true?