A brand wants to know how they can benefit from the popularity of YouTube creators. Choose the best response.

✅  The correct answer is:

Creators can connect brands to highly engaged viewers and communities on YouTube

Question:

A brand wants to know how they can benefit from the popularity of YouTube creators. Choose the best response.

Solution:

  • Creators have a strong record of helping brands go viral, guaranteeing about 1M views when partnered with the right advertiser
  • Creators have greater success delivering against brand objectives like building consideration and loyalty, compared with traditional advertising
  • Creators are typically cheaper to work with, compared with the production costs of traditional advertising
  • Creators can connect brands to highly engaged viewers and communities on YouTube