Which type of advertiser would find bumpers to be a good solution for their objective?

✅  The correct answer is:

An advertiser who wants greater reach at a relatively low CPM, especially on mobile

Question:

Which type of advertiser would find bumpers to be a good solution for their objective?

Solution:

  • An advertiser who wants to tell a complex brand story to shift perception
  • An advertiser who wants 100% share of voice during their campaign launch
  • An advertiser who wants to increment their video view count
  • An advertiser who wants greater reach at a relatively low CPM, especially on mobile