Why is it important to know if a channel’s demographics have changed?

✅  The correct answer is:

To see how the new audience corresponds with the channel’s mission and content

Question:

Why is it important to know if a channel’s demographics have changed?

Solution:

  • To set a new benchmark for audience engagement
  • To see the new ratio of 18-24 year old females to 25-34 year old males
  • To find out where the old audience went
  • To see how the new audience corresponds with the channel’s mission and content