✅ The correct answer is:
To reach people who have already engaged with your website in the past
When should you use Remarketing Lists for Search Ads?
- To identify loyal customers and expand the reach to those that resemble your customers
- To reach out to new customers that share the behaviors and characteristics of your remarketing audience segments
- To reach people, based on advanced demographic criteria
- To reach people who have already engaged with your website in the past