✅ The correct answer is:
Someone who is a good fit for your offering but isn’t looking to buy right now
Question:
What is a passive buyer?
Solution:
- A buyer who needs extra encouragement before they commit to buying
- A lead who has expressed interest in your product but hasn’t committed to a timeline for buying
- A person who buys a product without speaking with a sales representative
- Someone who is a good fit for your offering but isn’t looking to buy right now